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This is where you will make your money. These keywords are not worth your time. If you find a keyword that fits these criteria you can try to use it for your ad. You will have to test it to see how it performs out in the marketplace. Pick a keyword and then write your ad. Test each ad, one at a time, for two weeks with a different keyword for every two week trial.

Track the results and then try out another keyword for another two weeks This is a good way to find a niche as well. If you are into niche marketing then you can analyze this keyword further to see if you can find out if a website is available.

If there is a website available then you could turn around and buy the domain name. The all you have to do is put up a website and use that keyword to drive traffic to your new site.

If you already have a website and are just trying to drive traffic by placing an ad on Google then you must look at the Local and Global Monthly Search tabs to find out how many people search for that term every month. Obviously, the more people searching for that term the better. Effectively using the Google keywords tool can mean money in the bank for you. Google Keyword List Assembling a Google keyword list is easy.

All you have to do is use the Google AdWords Keyword Tool to find specific, relevant keywords related to the product or service you are offering for purchase.

A well defined keyword list will be the difference between you being a successful business person and an unsuccessful business person. When you are doing your keyword research, think like your customers would. Ask yourself what words would the people looking for my business use when they type into the search bar and use those words to generate a related alternative Google keyword list.

If you have a hard time with this, at the next family gathering ask everyone to write some words that relate to your business down on some slips of paper and use those suggestions to plug into the keyword tool. If you dig deep enough you may just hit on a little gold nugget that will turn your business into a huge gold mine. Also, reread all the content on your website and try to pinpoint one or two keyword phrases or long-tailed keywords to use as well. Keyword phrases can help you get that much more specific in the marketing of your niche so that you may find you have very little competition.

Everyone needs some competition so you basically have a bidding war going on between you and drive the CPC up just a little bit. Not too much though, you do not want to go bankrupt on your very first PPC campaign. You do, however, want enough keyword usage in your ad and in the content on your website to be able to rank high in the search engine results pages. The higher you rank, the more click-throughs you will get and that means more sales. Not everyone will buy something when they go to your website, they may visit for a while and then when they are ready they may come back to you to get what they need.

Who knows maybe they bookmarked your site and will tell someone else about it and they will come and buy something from you. Depending on the time of year or the product or service you are selling, you may want to target a certain area or region and use the name of that area or region in your keyword phrase or long-tailed keyword.

The search engines would love you even more. Do be careful that you are up-to-date on the most recent changes that Google has made about the originality of the content you must have on your website. Start with a well researched Google keyword list and go from there. Just be sure you are adhering to all the new rules so you can get and stay profitable. Google Keyword Research When you do Google keyword research there is a wonderful keyword tool that they have for you to use.

Their keyword tool lets you wade through a whole database of words and phrases to help you find your niche and the best keyword to put to use for that niche. Not only can you find the best keywords to use to bring traffic to your site you can also research statistics of that keyword to see how many searches it gets every month.

The best keyword is one with little competition and a high search volume. This may take some time but sometimes, if you look long and hard enough, you might just find a keyword that will be just like finding a little nugget of gold good enough to bring you all the riches you desire.

What will come up is a list of related words and phrases the tool generates for you to choose from. Like I said choose a keyword or phrase that has low competition and a high search volume. Picking one that has a high competition will not allow you to rank high on the search results pages. Now, when you find one that you think is a good one, check how your keyword for trending. Put your mouse over the keyword or phrase and then click on the spyglass icon. Google Trends will show you when, during the entire year, your search term is the most popular.

This is a great feature if you have picked a niche that is seasonal. The next thing you should do is go to Google and type your chosen keyword into the search bar. How many ads do you see on the right hand side of the results page? If there are less than five then you should keep looking for another keyword to use. Less than five means that this is probably not a good niche because no one is searching for it.

If there are five or more ads on the right hand side of the results page then you are golden and this is a keyword you should keep and use. The keyword tool will also show you how much your keyword is making per click.

You want to make money right? Then pick your keywords carefully and make sure that they have a higher CPC. That is absolutely insane! You would probably never find a good keyword to use in that niche but if you did, WOW! Learn how to create strong AdWords ads that both desktop and mobile users will click! Learn how to focus your bidding strategy so that you get the right keywords for your ads! Get the skinny on how search engine marketing works! I must admit hearing bold claims like these definitely got my attention.

I wanted to know what he knew about Google Adwords that I didn't. I have wasted a lot of time and spent lot of money making Google Adwords work for me, and this guy seemed to have me beat. With this peace of mind I was able to systematically read AND critique this man's "secret" methods. What I discovered in "Get Google Adwords Free" was the detailed methods to achieve exactly what the sales page boasts.

If you were to put in action the claimed "secret" that he suggests, you will have achieved free Google adwords advertising or any other pay per click service out there for that matter. I could have kicked myself for not thinking of this "secret" already. You may laugh, but I feel that soon everyone will be utilizing this "secret" method in one form or another in the very near future. These phenomenal numbers are due largely to Google, which has changed the way the world publishes content - and advertises.

Google Advertising Tools from O'Reilly examines the business and technology behind making money with content and advertising on the web. This focused, easy-to-read guide shows you how to use Google's advertising services to make it happen.



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